Emphasizing the Safety Aspect in ICO Marketing Agencies

While marketing campaigns play a pivotal role in ensuring the success of an ICO, there exists a lot of issues to deal with. Since it is a new and growing industry, there is not much media coverage. It has also been complicated by the advertising ban put by tech giants such as Facebook, Twitter and Google. This has led to an increase in the CTR (Click Through Rates) for the available ad units shooting up the overall cost of executing an ICO campaign. 

In such an intensely competitive market, it takes time and effort to find the right target audience. The messaging should be condensed so that the important facts are shared to provide a clear benefit to that specific audience. 

Several exit scams and spinoffs from successful projects are existing where empty promises are made. The credibility of the entire industry is compromised when everyone sets out to implement an ICO regardless of the need for the same. If there is a lack of a clear statement of the project, it is better to skip investing in that particular ICO. It requires a thorough analysis of the token utility before jumping in. 

While there are a plethora of online tools out there to assist in the marketing campaigns, firms are found wanting by not indulging in adequate remarketing and retargeting. This leads to a lack of optimization of content affecting the performance of a channel. 

Every ICO needs to adapt to the changing industry environment and must have a crisis management plan to deal with the worst scenario. Incidents such as a hacked ICO website, inability to handle the overload during the sale process should be prevented at all costs. 

ICO’s are going to continue to be an integral part of the growing cryptocurrency industry. Their contribution cannot be understated. At the same time, safety in ICO marketing agencies can be ensured if every investor reads the whitepaper published by the firm thoroughly, communicates with the team members involved with the specific projects and then invests his hard-earned money. 

For reaping success through reliable ICO marketing across a variety of channels by delivering engaging content, reach out to Blockchain App Factory. They will take care of your business requirements and deliver a power-packed performance. 

Receive Higher Traffic With the Help of ICO Community Marketing Services

 

Feed your audience with constant updates and news of your project with effective ICO Community marketing services prepared to face the market conditions by Blockchain App Factory. 

Develop a solid brand value by improving your product’s features and focussing on customization. 

Reasons to Choose Blockchain App Factory for ICO Community Marketing Services 

• Exposure is given to the top blockchain communities, forums and portals which are buzzing with new information. 

• Constant communication is maintained with the target audience by providing consistent material. 

• The feedback from the users would be utilized to make improvements which would let them feel appreciated. 

• Interested community members can also circulate their information among their respective networks which would help in getting more potential customers. 

• It is a cost-effective tool and helps in gaining publicity quickly. 

The Process That We Follow in Our ICO Community Marketing Services 

• Communication activities commence during the token sale campaign. 

• A strong consumer base is created before the official launch of the ICO project. 

• A larger target audience will be aimed at through multiple marketing channels. 

• Trust is established by dealing with queries and issues swiftly on different platforms. 

• Informative content will be posted on popular forums such as Bitcointalk. 

• Verified accounts will be created to support the ICO projects. 

• At least two separate networks will be created for generating quick awareness in a limited time. 

• Real-time updates will connect investors with prospective consumers. 

• Constant feedback and suggestions will help in improving the efficiency of the marketing strategy.            

Follow the above tactics in your ICO Community marketing services for achieving massive success.